EFS Europe Steps Up to the Oche at William Hill World Darts Championship
Posted: Mon, 25 Jan 2016 10:57
EFS Europe rolled into London's Alexandra Palace last month to install over 1,500m2 of its Royal Blue Event Cord Carpet for the William Hill World Darts Championship.
The event is the biggest and best known darts tournament in the world, and attracted over 50,000 fans and nearly 2 million TV viewers. Beginning on Wednesday 16th December at 6pm, the EFS Europe crew worked late into the night to have the legendary West hall ready for play on Thursday 17th.
The Royal Blue Event Cord Carpet was specifically selected to match the branding of title sponsor William Hill, whose corporate colours also adorned the walls and playing stage within the Victorian venue.
EFS Europe worked directly for Alexandra Palace on the installation, having previously handled various other events for the venue.
Speaking about the installation, EFS Europe MD Jeremy Simpson said:
"Darts has experienced a huge increase in popularity over the last few years, so the quality of production at the William Hill World Championships is now right up there with other major sporting events. We're pleased to have played a small part in this legendary event which saw huge coverage over the festive period."